Recap: The Share Your Story Billboard Giveaway

Last fall, we helped our client, Charlotte Business Resources, with the management of their Small Business Saturday campaign—the Share Your Story: Billboard Giveaway.



This recap is a litttttttttttle late, but this campaign was such a huge success, we have to share it with you—better late than never, right?

Here are the need-to-know highlights:

1. The winner was recruiting firm Search Solution Group, who used a video to share their story from the perspective of the company dog. (Spoiler alert: It’s adorable.)

2. Both the Charlotte Observer and Creative Loafing picked up the story.

3. This promotion welcomed over 1500 new Facebook likes to Charlotte Business Resources’ Facebook page and nearly 700 new Twitter followers.

4. The billboard was designed by yours truly, and it looked pretty fantastic, if we do say so ourselves. 😉




Interested in hosting a giveaway of your own or want to learn more about the success of the Charlotte Business Resources giveaway? Check out this blog post, or contact us today for more help.


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