Our most recent project with Salsarita’s includes the development of a fresh, mouth-watering website, sure to make any user instantly crave Mexican food. The new online presence is long overdue; the franchise has made unyielding efforts to revitalize their brand and make Salsarita’s the first – and only – option for fresh Mexican flavors.
The new site features a clean layout, with drool-worthy imagery showcasing the integrity of Salsarita’s ingredients as well as their unique culture. Also integrated is a custom built nutritional calculator that assists users in building their perfect meal, as well as a dynamic menu, which modifies the pricing upon the selection of a preferred location.
With over 50 stakeholders to accommodate, CGR Creative has developed an easy-to-use interface that allows franchise owners to customize and update their location pages with just a few simple clicks. Being a key component of their marketing strategy, a unique integration of their social media platforms is complemented by a categorized blog allowing the voice of Salsarita’s to interact with their hungry audience.
Lastly, the assimilation of third party services, including customer surveys and membership clubs, make it easy for the brand to gather data and serve their guests with ease. Naturally, we aren’t just designing the site, we’re also implementing a full optimization overhaul to ensure the hungry masses can find the nearest location from both desktop and mobile devices.