Student housing supplier, Blue Furniture Solutions, obtained the services of CGR to execute their web and marketing plan.
Charlotte, NC – June 30, 2011 – National student housing supplier, Blue Furniture Solutions, has awarded CGR Creative the task of developing a customized, online quoting application, in addition to a complete rebranding effort. The company’s mission is to “provide customers with high quality, well-built furniture at prices that can’t be beat.” CGR’s commitment is to help Blue Furniture Solutions stay true to their promise by reshaping the brand and designing tools that increase ease of shopping for buyers. College students need an easy and user-friendly interface to buy cool, new furniture.
Company officials cite not only creative excellence, but also strong technical expertise and solid search engine optimization (SEO) knowledge as key reasons CGR was selected. “I interviewed several groups in the Charlotte area, and none of them could come close to comparison,” states Jamie Swick, Vice President of Sales. Additional projects the agency will take on include the creation of new collateral marketing materials and involvement in the company’s business development initiatives, including trade show support.